What is Consent Mode?

Definition: Consent Mode adapts the behaviour of Google tags to users’ consent choices.

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Example

Without consent only limited signals are sent.

Related terms

  • Tracking: Tracking is measuring where visitors and purchases come from, for example through links, cookies or server-side signals.

Frequently asked questions

What is Consent Mode?

Consent Mode adapts the behaviour of Google tags to users’ consent choices.

What is an example of Consent Mode?

Without consent only limited signals are sent.

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TrackingAll terms