What is Google Business Profile?

Definition: The Google Business Profile is the free listing of your business in Google Search and Maps.

Last updated:

Example

It shows opening hours, reviews, photos and directions.

How to use it

In the guide “How to optimise your Google Business Profile” you find the background and common mistakes.

Related terms

  • Local SEO: Local SEO makes sure you are found in searches with a place attached, for example “café in Victoria Gozo”.

Frequently asked questions

What is Google Business Profile?

The Google Business Profile is the free listing of your business in Google Search and Maps.

What is an example of Google Business Profile?

It shows opening hours, reviews, photos and directions.

Keep reading

How to optimise your Google Business ProfileLocal SEOAll terms