How to optimise your Google Business Profile

In short: Fill in your Google Business Profile completely: primary category, opening hours, services, photos, website link. Answer every review and update the profile immediately when things change.

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The key fields

  • Choose the primary category as precisely as possible.
  • Opening hours including holidays.
  • Enter services and products.
  • Current, genuine photos.

Reviews

Ask satisfied customers for a review and answer politely and factually, even to criticism. Do not buy reviews, that violates the rules.

Frequently asked questions

Does a Google Business Profile cost money?

No, the profile is free.

Your website first, pay only if you like it

We build your complete website with local SEO and AI-search readiness before you pay. If you keep it, it costs a one-time €439 net.

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